Stickers rule. When I stop to think about it, labels have changed my life. It’s hard to believe that the paper and release with adhesive backing can do so much. Repetition works, and stickers are the perfect medium to demonstrate the principle. While the labels are placed more quickly than they weather or cleaned, they accumulate. For cities, it is a constant struggle of service. The simple fact that it’s much easier to organize than to sticker to peel them off. People also seem to be unable to resist the urge to stick them on his property, a car, a stereo, a skateboard, a guitar, and the list goes on. What’s on the label does not even have to be that cool; they still manage to make their way into every nook and cranny of the planet.
What’s the matter with stickers anyway? This article should be about in the context of graffiti stickers (more accurately defined as “aerosol art”), but the relevance of labels extends far beyond the world Graff. Literally defined, according to Webster, means graffiti lettering or picture message or slogan, taken with certain public surface. Under this broad definition, almost every label appears in public can be considered graffiti.
Arts labels not only that they, but also as they are integrated into the environment. The most common is the placement of the poles and pedestrian crossing box at eye level. They are also the fastest places to be cleaned up. Climbing a couple of feet above the city really weeds out the work and vigilance of citizens who are not dedicated to their jobs. A little more sticker is great for those high places. Necessity is the mother of invention, right? I got so sick of my stickers peeled time that I looked as vinyl, which the government uses to record labels so they cannot be stolen from the license plate. The material is called destructible vinyl and peel into small pieces when you try to clean it up. It costs about twice as much, but very worth it in some cleaner cities. People come up with some great ideas, like labels on an adhesive label stuck on the side of the inner paper box outside. Production of embossed stickers printing that is masked by keeping them running too.
In New York, the locksmiths put small sticker’s contacts in all doorways. ESPO did some of his own that blend right in, to most of the public, but an outstanding writer. I made ups undermining the typical “You are under the supervision of” stickers. They look so official; they usually stop, even in prominent places. I also made a fake California Department of Weights and Measures stickers, like the ones that go on all the gas pumps. They only change them once a year. The possibilities are endless with the sticker placement.
The fact is, if you want to make a sticker, but it’s not, then you’re just lazy. Hand drawn a stickers lot of time, but for free. Copied stickers can be made in small quantities; I used to get my fix just making a couple of buck’s worth at a time. Offset printed labels on a roll with standardized forms super cheap if you make a bunch of them. Screen print is expensive start-up costs, but if you break a leaf with friends and make only a square or rectangular shape, which does not have to be die-cut, you can reduce the cost per person, especially when you’re running total. Ask about the volume printers price breaks. In my opinion, the stickers are the most effective advertising tool for an affordable price. Do not sleep on them.