How to improve website content? This is not wandering in your mind only but in many bloggers’ mind too who are running their site and blog.
What user see in any website while visiting? They see if site is user friendly with legible fonts and colors. Messiness and jumbling make them less interested, in fact, they don’t show any attention if site is muddled, posts are jumbled, fonts are not readable and colors are not looking fine at first sight.
Alongside these important things, the most important thing is content. Yes, content is one of the most imperative and play vital role in any site. If I say it is the main driver of internet traffic, won’t be wrong. More and more traffic can be caught if content is pretty good.
So, if you don’t know how to improve website content, don’t worry at all. This post will help you to know all what you really need to make content good and traffic catcher.
Know Your Site Niche
This is first rule for progress. You should know your site niche. You need to cognize what your website does. You should describe the goal of each single page because each site page is an exclusive in itself and has an objective. You need to describe its objectives by keeping all things in mind. Once you have page purposes down, you pass the first step. Now go for next step.
Understand User and Know Audience
Understand your user and knowing audience is what makes content good. You should know who you are writing for. The more you know about your users, the easier it is to make somewhat actually useful for them. You may have heard words can change the lives. This is absolutely true as classic content changes people’s lives, their views, helps them to resolve problems and matters. So, you must know your user to write for them.
Keyword & Topic Research
Keyword and topic research is very much important. By doing do so, you know users’ interests that what they are looking for. Google Search Console can be used for existing content to see where you can optimize pages that may already have some perceptibility for definite search terms. You can use it to define where you can adjust a page to get more organic traffic by increasing a certain topic or update out-of-date content.
This will also help you to choose such keywords and topics that are being searched by users around the world.
Examples and Graphic
Use example while writing any content on any topic. It will make your view informal and authentic, also makes people to understand easily what you are talking about. To make it more clear, use graphic. Yes, visuals will help to get the whole thing very fast. Suppose, your content is about some specific fashion photography, then pictures will help user to know it perfectly and clearly without any trouble.
Below are some short but important points you should keep in mind when writing.
Write article and address audience directly as you’re talking to them. This friendly way will leave good impact on users.
Paragraphs should be cleared. Put one sentence in one paragraph and start new section when it’s done.
Repetition is not good at all. Try to change the words have used before in that article. Like if you’ve written good one or two times, don’t repeat it again. Change word good with another synonym.
Try to avoid passive voice. It makes article less friendly and bit confusing. Rather than use active voice to engage user.
These FIVE points will help you to improve website content to drive more and more traffic.