You might have enjoyed playing Mario with your friends. The way he runs and jumps and saves the princess is what we have grown up with. However, did you ever imagine how exactly does the background and foreground work to produce something that changes with the angle of viewing? This is exactly what parallax scrolling is all about.
Parallax scrolling is an interesting technique that allows you to scroll. And when you scroll, the background images make you feel that the objects in the background or the background itself changes due to the shift in perspective. The background images actually move slower than the foreground images making an illusion of depth in 2D. In short, parallax is used to gain depth perception. To give you a basic example of parallax, you can find it in your car speedometer. The needle style speedometer shows speed 60 kmps when viewed from the driver’s seat. On the other hand it would show slightly different speed when viewed from a different angle. This is what we refer to angle of viewing or perspective view.
Today, the trend to build parallax scrolling websites is in vogue and web designers are constantly putting their efforts in coming up with something new every time. This single page website has a lot to offer in terms of visualization as well as usability. However, there are many designers who are unaware of this amazing technique and so, this article will mainly focus on how to build great parallax scrolling websites.
Why Use Parallax Scrolling Effect?
We usually come across a bunch of article which list down some amazing parallax scrolling websites that have inspired a lot of them to build the same. However, very few actually tell us why we should choose using parallax scrolling or single page website, which is currently the latest web design trend.
This effect has a highly interactive nature and thus, there are certain obvious advantages. Listed below are 10 great reasons to use parallax scrolling in your web design.
Presenting a Product
This is a much practical benefit of using a parallax scrolling technique. The technical advancements of this technique enables website owner to allow his visitors to interact with the site and explore innovative products.
3D Presentation of Product
This technique allows you to present your product in 3D using your unique scrolling behavior. It uses large white spaces that draw the attention of the user toward the product.
Demonstrate the benefits
It has a great way of demonstrating the product and services in form of a story. When you start scrolling, there is no turning back. You will just want to complete the story till it ends.
Adding Scope to Product
Parallax scrolling allows you to add more scope to the products displayed on the page. You can actually add different elements that come with different product pictures to highlight a certain sphere of the category of product displayed.
One good quality about parallax scrolling is the way it keeps the viewers engaged and interested in the entire act. It is like telling an interesting and interactive story which is obvious to end interestingly. It also allows the viewers to take control of the scrolling.
Interactive Comic Book
You can create great digital comic books using the parallax scrolling effect. It is fun reading a scrolling book than having to turn each page every time.
Like I said in the previous points, it is pretty obvious that parallax scrolling is kind of engaging. Because of the interesting layout and the interactive nature, it keeps the viewers engaged making them feel positive and more open for your message.
Because it is so engaging, the readers don’t just want to stop scrolling. It generates curiosity among the viewers, inducing them to view further. That way, you can push the most important message to the viewers’ easily, without fearing to lose viewership.
Having Fun with your Website
The new Nike website is a great example of parallax scrolling effect. It lets the viewers have some fun, while consciously making an effort to convey the message to the targeted audience.
Surprise your visitors
There is much more than mere scrolling that you can actually do with the parallax scrolling technique. The Japanese website of Nissan Note surprised its viewers with trying some different combinations of scrolling. This effect helps you explore multiple spheres in a single page, especially when playing around with the scrolling techniques.
Downsides to Parallax Scrolling
However, there are certain disadvantages of parallax scrolling which need to be looked upon while choosing this technique for designing a website.
Usually very large downloads and website file size
Issues with backwards compatibility
Parallax Scrolling Plugins
[divider_1px_bg] Like we have seen, Parallax scrolling effect is nothing but a grouping of several backgrounds and images and texts. What happens in this effect? The sense of depth is altered every time you scroll. Listed below are a few plugins which will help you get started with the parallax scrolling effect.[margin_10b]
6. Stellar.js: No matter what scrolling element you have, Stellar.js is just the right plugin for you.
7. Curtain.js: Curtain.js enables creation of several fixed panel on a web pages. The benefit with this plugin is that it allows you to use keyboard instead of mouse for navigation. Check the demo for more features of this plugin.
Parallax Scrolling Tutorials
1. Parallax Slider with jQuery: If you want to create moving backgrounds on your parallax scrolling website, Parallax Slider Tutorial will guide you in the right way. It actually helps to create a great perspective.
Contributor Ellis M is a Digital Marketing Manager at VITEB, have sound knowledge of designing such as responsive web design, parallax web design and always research new thing and implement in his work. Right now he is working leading website design, website development and mobile application development company.