There has never been a better time to start selling online. With so many changes taking place in the world of e-commerce, businesses who are not taking advantage of these opportunities are really missing out. More people than ever spend their free time browsing the internet; and shopping online rather than visiting brick-and-mortar stores. As a business owner, it’s up to you to make sure your company is able to deal with the demand of online retail.
The most successful companies take advantage of multiple platforms to help them achieve success. From a basic informational website to an online e-commerce store, or even social media point of sale, there are various places your business needs to be active in order to survive and thrive.
Weebly
Ever since it first began, Weebly has been a popular blog and website domain. It houses a variety of different businesses who are looking to make a name for themselves. Recently, Weebly added many new innovative features to their platform, making it even easier to reach a larger audience.
Square Partnership: Weebly caters to users who need to sell their products online. That’s why they decided to add a partnership with Square. It’s now possible to buy a product from a Weebly hosted site, and have that purchase relayed to your e-commerce store.
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SimpleChat: With the introduction of SimpleChat, Weebly users can now instantly respond to their visitors via text message. Quicker customer service is the wave of the future.
Carbon: The new platform integration known as Carbon makes it easier for Weebly users to administrate their business. Control layouts, add themes, and even take advantage of a new app menu.
Social Media Competition
Social media has taken the e-commerce world by storm. All of the major social media platforms now make it easier than ever for consumers to purchase their favorite products with a single click. Businesses who take advantage of these perks will see an almost instantaneous increase in sales.
Facebook: On the Facebook platform, your business can take advantage of both Facebook Messenger and Facebook Shop to sell your inventory. Messenger allows followers the chance to communicate with you directly, where you can send them discount codes or links to hot buys. Facebook Shop lets your followers take advantage of a deal without leaving the platform.
Twitter: Businesses on Twitter can now use the ‘Buy Now’ feature to market and sell some of their top products. This lets you make a sale to an unlimited number of customers with just a single post.
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Snapchat: If you’re a business who uses Snapchat, it’s time to consider purchasing ad space with the social media giant. Each advertisement gets up to 10 seconds of video, and your ad will be featured in a user’s normal feed. This lets people who don’t know about your company be properly introduced to what you have to offer.
These changes to the world of e-commerce are welcomed by all the top players in the industry. Shopify, for example, makes it easy for e-commerce websites to stay up to date by creating partnerships with these companies. You can sit back and relax, while your e-commerce site is doing the work for you. Inventories are instantly updated, and purchases are processed in a timely manner. This is an exciting time for e-commerce design companies to really stand out from the crowd.
The world of e-commerce is always changing, and if you want your company to thrive, it’s important to stay current with all the updates. By doing so, you will guarantee that your company is flexible and able to reach a generation that is driven by technology.
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